ecce homo
Ecce Homo is a cream perfume for men that represents a new masculinity. This concept portrays men in a sensual and more vulnerable way, serving as a counterproposal to the toxic and harsh masculinity that society often expects. The fragrance offers a perspective where men build their values on friendship, self-connection, and body awareness.
Central to this concept are images of men embracing and applying cream to their skin. The project defines its aesthetic in a classic and clean way, yet allows for a sense of softness to emerge.
Role: Art Direction, design and prototyping of the perfume container
In collaboration with: Consuelo Eguiguren Pérez, Laia Hernando Prunonosa, Pablo Valle Castillo at Elisava, Barcelona
